Your tailored action plan
Flexible fulfilment means offering a range of options to meet the diverse needs of shoppers.
The ability to fulfil an order with greater convenience than your competition can nudge your customers to complete checkout and encourage return visits.
Based on your response to the ordering activity, our recommendations are ranked below
Make your returns policy a feature
Offer flexible delivery options
Offer expedited delivery options
Your next steps
Our recommendations to help you offer flexible fulfilment are ranked below, based on your response from the previous page.
Mark as complete
Be transparent about costsTop tip: Update your site now with transparent shipping costs. If you use Shopping ads, shipping costs must be included. Find out how
Make your returns policy a featureTop tip: Add key messages about your returns policy to your marketing materials. For example: free returns, courier pick-up, or return to store.
Offer flexible delivery optionsTop tip: The more fulfilment options you can offer, the more likely you are to meet the needs of a range of shoppers. Speak to your logistics partners to find out how they can help.
Offer expedited delivery optionsTop tip: Charging for expedited delivery can help you offer this service without an excessive increase in your costs.
Keep track of your actions
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